WMOX's target demographic, adults 35-64 and 35+, is the audience of decision. They are educated, mobile, own or on their way to owning their homes, and have middle to upper incomes.

WMOX's also targets men 18+.WMOX provides the best sports programming in East Mississippi/West Alabama including Bulldog DriveTime, Mississippi State Basketball and Mississippi State Baseball.

With the high audience duplication between the Country, Adult Contemporary, Urban and Rock radio formats, WMOX's format provides a unique and effective radio buy, by reaching a whole new audience.

WMOX is, by far, the number one News/Talk radio station in East Mississippi. Talk radio offers a different form of advertising because the commercial is more naturally integrated into the program. Channel surfing is practically eliminated.

Because WMOX's listeners listen actively and participate in the format, the commercial recall is much higher than stations with a music format. More people actually hear and respond to your commercial.

WMOX uses commercials to separate programming elements, not as intrusions as with all music stations. Because listeners are involved and listening for information, they listen through commercial breaks.

WMOX's strong appeal with Meridian's movers and shakers offers you a pipeline to its business community. A group of individuals who are generally difficult to reach and influence are accessible to you and waiting to respond to your message.

WMOX's 10,000 watt AM signal covers the East Mississippi/West Alabama area enabling you to reach and to influence a very exclusive audience.

If you'd like more information on how Meridian's News Talk Station WMOX can help you promote and build your business, contact Bill Smith 601.693.1891 or Rosemary Kahlmus 601.527.8459.  smith@wmox.net
Fax (601) 483-1010